Entrepreneurship

Entrepreneurship: The Practice and Mindsetby Heidi M. Neck, Christopher P. Neck, and Emma L. Murray catapults students beyond the classroom by helping them develop an entrepreneurial mindset so they can create opportunities and take action in uncertain environments. Based on the world-renowned Babson Entrepreneurship program, this text emphasizes practice and learning through action. Students learn entrepreneurship by taking small actions to get feedback, experiment, and move ideas forward. They will walk away from this text with the entrepreneurial mindset, skillset, and toolset that can be applied to startups as well as organizations of all kinds. Whether your students have backgrounds in business, liberal arts, engineering, or the sciences, this text will take them on a transformative journey and teaches them crucial life skills.

For courses in entrepreneurship, small business management, and starting a business. This ISBN is for the bound textbook, which students can rent through their bookstore.   A comprehensive, practical approach to starting a business For fledgling entrepreneurs and business students, Entrepreneurship: Starting and Operating A Small Business untangles the complex economic, financial, and professional considerations surrounding business ownership and operations. In its 5th Edition, Entrepreneurship takes a critical look at contemporary entrepreneurial successes, allowing students with a wide range of business interests to engage with and draw insight from the text. Balancing real-world case studies with thoughtful instruction, Entrepreneurship helps students develop their business plans step by step, at the end of each chapter. This approach allows students to internalize different aspects of business ownership at a self-guided pace. The authors' combined business acumen and educational expertise make for a fluid transfer of business concepts between text, instructor, and student. Students will relish the opportunity to start drawing up a business plan right away, enhancing their experience both in and out of the classroom.

Designed specifically for those who want to work for themselves, this volume dives deep into the many ways that individuals can translate doing what they love into a business. There are many business sectors that are ripe for entrepreneurship, including real estate, the creative arts, manufacturing, personal care services, retail, fashion, finance and so much more. This volume also highlights some critical aspects of entrepreneurship, from writing business plans to managing finances. Take a look at just some of the in-demand careers profiled in this volume: Chef/Cook Childcare Facility Director Fashion Designer Franchise Operator Hair Stylist Personal Trainer Software Developers Stockbroker Top Executive. Each chapter provides a wealth of real-world information including A Day in the Life, Work Environment, Education & Training, Earnings & Advancement, Employment Outlook, Networking Contacts, and Conversations with Real Professionals.

It's well known today that becoming a business owner is a career option. ENTREPRENEURSHIP: IDEAS IN ACTION 5E provides you with the knowledge needed to realistically evaluate your potential as a business owner. This text encourages you to examine all the major steps involved in starting a new business: Ownership, Strategy, Finance, and Marketing. As you complete the chapters, you develop a business plan and learn what it takes to get an entrepreneurial venture off to a good start. Market research, budgeting, selecting a business location, and financing the business are covered using real-life examples that you can easily relate to. Information on online research, including online business planning, is also included.